The $75 Million Spring Freeze: Unpacking Weather's Impact on American Eagle Outfitters (AEO)
AEO's latest earnings call revealed how a "cool spring" iced seasonal sales, forced heavy promotions, and contributed to a massive inventory write-off on spring/summer goods.
“When it reported fiscal fourth-quarter results in March, American Eagle warned that the first quarter was off to a “slower than expected” start, due to weak demand and cold weather. Conditions evide…
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